Logo Jolavoro

Email Marketing Specialist

Posizione Aperta
il 13/07/2024

Descrizione:

Are you an ecommerce email marketing specialist? Are you looking to take the lead of an email marketing department, with great staff and resources to back you up? Do YOU want to be part of an ENERGETIC and FAST-GROWING TEAM? If you answered an enthusiastic “YES” to both questions above, KEEP READING.

We are an 8-figure ecommerce brand that sells products for kids in more than 15 countries. We launched the brand at the beginning of 2022 and scaled it from 0 to multiple 7 figures in our first year and did 8 figures in sales in 2023. Our goal is to become a 9-figure brand within the next couple of years and innovate our industry by introducing custom and unique products that will help our customers' lives.

And THAT’S where you come in.

We are looking for an email specialist to join our team, as a full-time position.

We need someone to take responsibility for:

Email Marketing Strategy:

Creating our monthly marketing content calendar;

Creating and strategizing weekly sale events and offers, flash sales, and big events such as Christmas or Black Friday;

Optimizing the use of sign up forms and popups;

Constantly improving the performance of our automated flows, making them more appealing to our customers and prioritizing cross-selling and retention;

Optimizing the performance of our email marketing channel, focusing on the main KPIs such as revenue, click-through rate, open rate, etc…

Leveraging the use of AB testing to refine our messaging and performance in email marketing;

Reporting to the Operations Manager the email marketing performance and engaging in strategy discussions.

Team Management

Managing a team of email marketing implementation, graphic designer, and copywriter;

Performing quality control of the work of each team member, specially approving designs and copy;

Creating proper SOPs for the team to help you with segmentation, campaign scheduling, quality control, etc…;

Leading and supervising the team to improve team performance and wellness;

Ensuring KPIs are efficiently and timely tracked;

Taking responsibility for hiring and training new team members of the email marketing department.

Position Requirements:

As an organization, we look for the following CORE VALUES in our team members:

Respect: Fundamental to our interactions and relationships is the value of respect. We recognize the inherent worth and dignity of every individual, regardless of their background, beliefs, or position. Our team members are encouraged to treat one another with kindness, understanding, and empathy, creating an environment where everyone feels valued and heard. By upholding respect in all our dealings, we foster a culture of inclusivity, collaboration, and mutual trust, ensuring that every voice is acknowledged, and every perspective is considered.

Integrity: We believe in doing the right thing, even when no one is watching. Upholding ethical standards and being honest in all our dealings is non-negotiable. Our team members are expected to act with sincerity and maintain consistency between their words and actions, ensuring that trust is never compromised.

Transparency: We believe that transparency is essential for building a culture of trust and collaboration. We encourage open and honest communication and expect our team members to share feedback, ask questions, and address concerns openly.

Ownership: We value personal accountability and encourage our team members to take ownership of their actions, whether they have been positive or negative. We believe that taking responsibility for one's mistakes and learning from them is critical for personal and professional growth.

Growth Mindset: We never settle. We set goals and achieve them. We believe there is nothing that cannot be achieved, and we expect our team members to always do their best to grow as a person and professionally, and to be eager to grow together with the company. Our team members are encouraged to step out of their comfort zone, embrace new experiences, and view failures as stepping stones to success. By cultivating this mindset, we ensure that individual and organizational growth is always on the horizon.

Hard work: We believe in having a strong work ethic and being committed to achieving excellence. Our team members are encouraged to be productive and continuously improve their skills and knowledge. We believe that this level of dedication and commitment is essential for providing value to our customers and achieving success as a team.

In addition, you MUST have the following skills / experience:

Bilingual or native in English.

Minimum of 2 year of proven experience in Email Marketing for an Ecommerce Brand. We will only consider candidates whose main experience and background lies in the ecommerce industry.

Strong analytical skills, with the ability to track and measure campaign performance.

Proven experience with A/B testing and segmentation.

Deep understanding of email marketing best practices and regulations.

Deep understanding of marketing & offers (not just related to emails).

Exceptional written and verbal communication skills.

Strong knowledge of Klaviyo.

Great project management skills.

Keen to detail.

Compensation:

There will be a 2-month probationary period. The first 4 months will be compensated 2000€/month, while thereafter a hybrid compensation will be introduced including a retainer of 2000€/month + performance-based compensation for a total of 2500-4000€/month (depending on performance).

This position requires 45-50 hours per week, Monday through Saturday.

How to apply:

This is a very important position at TheKiddoSpace, with a lot of growth and monetary potential, so we kindly ask you to show your true interest in this position by recording a presentation video.

Provide your video here: https://forms.gle/MEJtCJ2WpcsbnMre6

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